September 21, 2007
How to use Association Membership Newsletters to Drive Success for your Event
Do you want to drive attendance at your next association event or publicity campaign to overflow standing room only capacity?
The effective use of both online and print newsletters can be used to drive your next event's attendance to higher levels than you have historically achieved.
Through the effective creation of headlines and text, you can write attendance driving featured articles that capture the attention of your membership, create interest in your event, tell an emotion driven story that creates a desire in your members, and then create an easy method for them to take action on that desire, whether that is to register for your event or volunteer to help coordinate you event or rally's activities.
Through our Habitat +30 campaign, we will share with you the strategies, tactics, and techniques to drive donations and volunteer help for our sustainable housing initiatives. These strategies and tactics will make sure that on your event launch date, that you will have the financial resources, volunteer resources, press and publicity resources available to make your ribbon cutting, event, or launch day a huge success!
So let's get started with our Habitat +30 strategies!
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